At Altra, we are on a never-ending journey to seek out opportunities to unlock potential in ourselves and others and to create a more diverse and inclusive running community. When we’re all working together as the best versions of ourselves, we can feel empowered both individually and as a community.
So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team of people driven to discover more about ourselves and the world around us, Altra just may be the place for you.
To learn more about our values and our culture, visit Altra Careers or www.altrarunning.com.
What will you do?
A day in the life of an Senior eCommerce Content Coordinator at Altra looks a little like this.
The Senior eCommerce Content Coordinator will take the lead in defining and managing Altra’s online content requirements, ensuring content aligns with defined customer journeys and digital best practices across the US and Canada websites. Partnering with the brand, design and product teams, this role will use our CMS to bring brand stories, campaigns and product launches to life on the site. This role also owns Search Engine Optimization efforts for Altra in partnership with our 3rd party SEO agency.
Let's break down that day-in-the-life a bit more.
- Create and maintain all content pages on altrarunning.com for US and Canada
- Ideate and code content blocks within the CMS to complete page builds with a mobile-first mentality (light front-end HTML and CSS manipulation experience is required)
- Manage a contract front end developer to support the creation of experiences with custom HTML, CSS & JavaScript as needed
- Maintain a comprehensive content calendar and meet regularly with the Marketing Team to develop creative briefs for upcoming content needs and campaigns
- Collaborate with Digital UX Designers and Creative Department on design phases of page mockups, complete user acceptance testing and then manage all content releases
- Own relationship with 3rd party SEO agency to ensure existing and future content is optimized for SEO and organic traffic and revenue goals are met
- Partner with Ecommerce Operations and Ecommerce Merchandising to align on merchandising strategies within content pages
- Maintain product merchandised on existing content pages, ensuring product is following key franchise style focuses and marketing stories
- Build relationships with broader VF UX/UI/ID leaders and other brand content managers to ensure Altrarunning.com is implementing best practices and learnings
- Partner with eCommerce Operations on User Acceptance Testing for content specific features built by digital technologies team
- Attend sprint demos, documenting available features for Altra and finding ways to leverage these in future content
- Execute regular audits of the site to ensure all content is rendering as expected and is free from any errors or issues across on all viewports and languages
- Partner with Ecommerce Analytics to ensure content page performance is tracked in Google Analytics and SEO tools
- Provide support for any front-end HTML digital project needs (pop-ups, emails, etc.)
What do you need to succeed?
We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 4+ years of experience and professional achievements.
- Demonstrated experience working with an enterprise level CMS
- Proficient in manipulating HTML and CSS to create engaging responsive experiences
- Experience implementing SEO best practices
- Familiarity with CRO best practices
- Strong attention to detail and organizational skills
- Experience working with systems such as: Enterprise level CMS (Salesforce Commerce Cloud), Digital Asset Management solutions (Cloudinary), CRO Platform familiarity (Optimizely) and Google Analytics
Now WE have a question for YOU.
Are you in?
#LI-WM1
Hiring Range:
$69,120.00 USD - $86,400.00 USD annuallyIncentive Potential: This position is eligible for additional compensation awards that may include an annual incentive plan, sales incentive, or commission potential. Specific details of the additional compensation eligibility for this position will be provided during the recruiting and interview process.
Benefits at VF Corporation: You can review a general overview of each benefit program offered, including this year's medical plan rates on www.MyVFbenefits.com and by clicking Looking to Join VF? Detailed information on your benefits will be provided during the hiring process.
Please note, our hiring ranges are determined and built from market pay data. In determining the specific compensation for this position, we comply with all local, state, and federal laws.
At VF, we value a diverse, inclusive workforce and we provide equal employment opportunity for all applicants and employees. All qualified applicants for employment will be considered without regard to an individual’s race, color, sex, gender identity, gender expression, religion, age, national origin or ancestry, citizenship, physical or mental disability, medical condition, family care status, marital status, domestic partner status, sexual orientation, genetic information, military or veteran status, or any other basis protected by federal, state or local laws. If you are unable to submit your application because of incompatible assistive technology or a disability, please contact us at [email protected]. VF will reasonably accommodate qualified individuals with disabilities to the extent required by applicable law.
Pursuant to all applicable local Fair Chance Ordinance requirements, including but not limited to the San Francisco Fair Chance Ordinance, VF will consider for employment qualified applicants with arrest and conviction records.
Top Skills
VF Corporation Denver, Colorado, USA Office
Denver, CO , United States, 80202
Similar Jobs
What you need to know about the Colorado Tech Scene
Key Facts About Colorado Tech
- Number of Tech Workers: 260,000; 8.5% of overall workforce (2024 CompTIA survey)
- Major Tech Employers: Lockheed Martin, Century Link, Comcast, BAE Systems, Level 3
- Key Industries: Software, artificial intelligence, aerospace, e-commerce, fintech, healthtech
- Funding Landscape: $4.9 billion in VC funding in 2024 (Pitchbook)
- Notable Investors: Access Venture Partners, Ridgeline Ventures, Techstars, Blackhorn Ventures
- Research Centers and Universities: Colorado School of Mines, University of Colorado Boulder, University of Denver, Colorado State University, Mesa Laboratory, Space Science Institute, National Center for Atmospheric Research, National Renewable Energy Laboratory, Gottlieb Institute
